Too many people still don't realize how much stuff they can order on Uber Eats.

Food, alcohol, medicine, shampoo, and even uh... babies?

We rented a hospital film set and made props to dress it as an Uber Eats-sponsored labor & delivery unit.

To generate confusion and buzz, we had people "leak" some photos and reactions

The internet wasn't sure what to think of it

So we stepped in when tensions were highest to clear things up